Lava Show to Ignite Taste of Iceland in Boston with Real Molten Lava

Reykjavík, Iceland – September 2025 – Lava Show, the award-winning Icelandic attraction that recreates volcanic eruptions with real molten lava, is set to bring its fiery spectacle to the United States for the very first time. On Saturday, September 27, 2025, Boston audiences at Taste of Iceland will witness an unforgettable live demonstration of lava flowing at 1,100°C (2,000°F).

The event will take place at Artists For Humanity (100 W 2nd St, Boston), with four exclusive showtimes throughout the day:

• 10:00–10:30 AM

• 12:00–12:30 PM

• 2:00–2:30 PM

• 4:00–4:30 PM

Sign up in advance for a chance to claim tickets

Tickets are free but limited. Guests must sign up in advance for a chance to claim tickets via Taste of Iceland Boston’s official event page. Successful registrants will receive a claim link one week before the event.

Beyond Saturday’s lava demonstrations, the Lava Show team and our very own Volcano Man will also be present at many of the other Taste of Iceland events throughout the festival weekend, giving guests additional opportunities to meet the faces behind one of Iceland's most celebrated experiences.

Lava Show, founded in Vík in 2018 and expanded to Reykjavík in 2022, is the only experience of its kind in the world. Using specially modified furnaces powered by green energy, the company safely melts real lava and pours it in front of live audiences. More than 200,000 visitors from 163 countries experienced Lava Show in Iceland in 2024 alone, making it one of the nation’s most in-demand attractions.

Meet the power behind the lava! Lava Show founders Lady Lava (Ragnhildur Ágústsdóttir) and Mr. Lava Lava (Júlíus Ingi Jónsson) bringing the heat with our mobile lava furnace .

“We are beyond excited to bring Lava Show to Boston and melt real lava in front of a U.S. audience for the very first time. Taste of Iceland is the perfect stage to share Iceland’s fiery spirit, and I can’t wait to meet people in Boston, feel their energy, and talk about the future of Lava Show together," comments Lava Show founder, Ragnhildur Ágústsdóttir - Lady Lava.

Taste of Iceland, organized by Inspired by Iceland, is an annual celebration showcasing the country’s culture, cuisine, music, and innovation in cities across North America. Lava Show’s participation highlights Iceland’s volcanic identity and entrepreneurial creativity at the heart of its global tourism appeal.

2025: A Year of Growth and Recognition

Lava Show Milestones

• Viator Experience Award 2025 — ranked among the top 0.1% of global attractions

• Tripadvisor Traveller’s Choice Best of the Best 2025 — top 0.1% worldwide

• Vík Showroom Refurbishment — expanded capacity from 50 to 65 seats

• New Reykjavík Gift Shop — featuring handmade lava-inspired treasures

• Coming Soon (Q1 2026): brand-new showroom in Reykjavík

For more information about Lava Show and our participation in Taste of Iceland please contact

Jon Heidar Ragnheidarson
Sales & Marketing Manager
info@lavashow.com

📸 Photo opportunity: Audiences will see glowing lava pour out live in Boston for the first time in history.